Texas A&M University-Kingsville

Renowned scholar Dr. Jagdish N. Sheth to speak at Texas A&M-Kingsville

KINGSVILLE - February 01, 2011

Contact: Julie Navejar
julie.navejar@tamuk.edu or 361-593-2590

The College of Business Administration at Texas A&M University-Kingsville is hosting renowned marketing scholar Dr. Jagdish N. Sheth for two sessions Wednesday, Feb. 23, in room 221B of the  Memorial Student Union Building. Sheth holds the position of Charles H. Kellstadt Chair of Marketing in the Goizuetta Business School at Emory University. The first session is from 9 to 9:50 a.m. with the second session from 10 to 10:50 a.m.

Sheth is a world authority in the field of marketing. His insights on global competition, strategic thinking and customer relationship management are considered revolutionary. Prior to taking the position at Emory, he was a distinguished faculty member at University of Southern California, University of Illinois, Columbia University and Massachusetts Institute of Technology.

He has worked for numerous industries and companies in the United States, Europe and Asia, both as an advisor and as a seminar leader. His clients include AT&T, BellSouth, Cox Communications, Delta, Ernst & Young, Ford, GE, Lucent Technologies, Motorola, Nortel, Pillsbury, Sprint, Square D, 3M, Whirlpool and many more. He has offered more than a thousand presentations in at least 20 countries. He also is on the board of directors of several public companies including Norstan (NASDAQ), Cryo Cell International (NASDAQ) and Wipro Limited (NYSE).

 In 1989, Sheth received the Outstanding Marketing Educator award by the Academy of Marketing Science. In 1991 and again in 1999, he was given the Outstanding Educator Award by the Sales and Marketing Executives International (SMEI). Sheth also was awarded the P.D. Converse Award for his outstanding contributions to theory in marketing in 1992 by the American Marketing Association.

In 1996, Sheth was selected as the Distinguished Fellow of the Academy of Marketing Science and in 1997, he was awarded the Distinguished Fellow award from the International Engineering Consortium. Sheth also is a Fellow of the American Psychological Association (APA). In 2004, he was awarded both the Richard D. Irwin Distinguished Marketing Educator Award and the Charles Coolidge Parlin Award which are the two highest awards given by the American Marketing Association.  

Sheth has authored or coauthored hundreds of articles and books. In 2000, Sheth and Andrew Sobel published a best seller, Clients for Life (Simon & Schuster) and in 2001, the book Value Space (McGraw-Hill), coauthored with Banwari Mittal, was published. His latest book, The Rule of Three (Free Press), was coauthored with Dr. Rajendra Sisodia and published in 2002. In addition, he is under contract to co-author three books: Tectonic Shift, Firms of Endearment and 4 As of Marketing.

 For more information, call 361-593-3801.


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